Client Background

Client: A leading marketing firm in the USA

Industry Type:  Market Research

Services: Marketing, Consultancy

Organization Size: 60+

Project Objective

  • Change bubble colors dynamically.
  • Make table and charts linked. If a user clicks on tables values, then the bubble chart on the map should be highlighted that relates to the table. 

Project Description

  • “I have a map visual. I would like to dynamically change the colours of some of the bubbles.”
  • The report page has several filters and KPI Dashboard, whose metrics change dynamically when the user clicks a certain element. Similarly the map should also change dynamically relative to the filter.

Our Solution

  • Added the website data from Details table to the map visualization, it makes the bubbles get coloured dynamically according to the requirement for websites data.

Project Deliverables

  • The Power BI ( .pbix ) file updated with solution

Tools used

  • Power BI

Skills used

  • Power BI
  • Data Visualization
  • Data Analysis

Databases used

  • The database that came in with the Power BI file received from client

What are the technical Challenges Faced during Project Execution

  • The map was not linked
  • Map Bubbles were not dynamic

How the Technical Challenges were Solved

  • Refactoring the data model and using appropriate keys to link the data together
  • That made Map to change according to Slicers/Filters
  • To Change the colour, Bookmark buttons were used in the dashboard to bring up the dynamic colour changing with slicing (works after being published)

Project Snapshots

Project Video